US EditionChina Begins Enforcing World's Strictest AI Content Labeling Laws
- China's new law requiring explicit and implicit labels on AI-generated content took effect on Monday, impacting major social media platforms nationwide.
- The law, drafted by four government agencies and issued in March, reflects Beijing's increased efforts to regulate AI and combat misinformation.
- WeChat, Douyin, Weibo, and RedNote have started applying visible AI labels and embed metadata markers to comply and ensure content transparency.
- In a recent report, the Cyberspace Administration of China revealed it removed over 960,000 harmful items and handled about 3,700 accounts amid a three-month campaign.
- The regulations aim to foster safer platforms by requiring content creators to declare AI use and prohibiting label tampering or spreading false information via AI.
32 Articles
32 Articles
All AI-generated online content must now be labelled under Chinese law
Yesterday (1 September) saw the official roll-out of China’s new law designed to tackle online misinformation and fraud by mandating social media players label all AI-generated content. Read more: All AI-generated online content must now be labelled under Chinese law
China's new AI content regulations take effect; 'labeling' requirement may impact entire industry chain
Starting September 1, 2025, China officially implemented the Measures for the Labelling of Artificial Intelligence-Generated and Synthetic Content. This regulatory framework is regarded as a new standard for AI content and will fundamentally transform the ecosystem of AI-generated online content in China. It will also directly affect behavioral norms from model developers to general creators.
Chinese social media platforms roll out labels for AI-generated material
Major social media platforms in China have started rolling out labels for AI-generated content to comply with a law that took effect on Monday. Users of the likes of WeChat, Douyin, Weibo and RedNote (aka Xiaohongshu) are now seeing such labels on posts. These denote the use of generative AI in text, images, audio, video and other types of material, according to the South China Morning Post. Identifiers such as watermarks have to be included in …
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