US EditionAlibaba to Offer $7 Billion in Subsidies to Boost Business as Competition Grows
- On July 2, 2025, Alibaba Group revealed a $7 billion subsidy initiative aimed at supporting its instant commerce operations in China.
- This move responds to China's deflationary pressure and a weak labor market, with officials aiming to prevent over-competition following a recent government meeting.
- The 50 billion yuan subsidy, distributed over 12 months starting Wednesday, will offer consumers and merchants incentives like discounts, commissions, delivery services, and red envelopes on Taobao’s flash purchase feature.
- Facing heightened rivalry in food delivery and e-commerce, Alibaba’s CEO Eddie Wu has committed to refocusing the company’s efforts on artificial intelligence to fuel its future expansion.
- The subsidy aims to stimulate consumption vitality amid sluggish spending and economic challenges, suggesting Alibaba’s strategy to support growth in a difficult market environment.
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According to the company, offers are “proportional to consumers’ preferential and more convenient experiences and services, and further boosting consumption vitality The Alibaba content. Offers of EUR 6.5 billion to stimulate consumption appear first in Journal i.
·Portugal
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The company has been stepping up its efforts to stimulate business growth, seeking to defend its position in China's technology and trade sectors, as well as expanding its international presence.
·Brazil
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Leaning Left2Leaning Right1Center1Last UpdatedBias Distribution50% Left
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L 50%
C 25%
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