The Trade Desk, Zepto Partner to Boost ad Targeting

The Trade Desk, Zepto partner to boost ad targeting

Simply put, brands selling on Zepto will be able to track the entire marketing funnel for a product -- from lead generation to delivery. This will allow them to target areas and platforms to run their ad campaigns on.

The Trade Desk Partners With Zepto To Pioneer A New Advertising Approach To Retail Media On The Open Internet

New Delhi, 19 June 2025 – Global advertising technology leader The Trade Desk (Nasdaq: TTD) and India’s leading quick commerce platform Zepto today announced a partnership that will enhance targeting precision on the open internet and help brands close the loop between ad campaigns and sales.  The new partnership enables marketers to tap into online […] The post The Trade Desk Partners With Zepto To Pioneer A New Advertising Approach To Retail M…

The Trade Desk and Zepto collaborate for enhanced ad targeting

Global ad tech company, The Trade Desk, partners with quick commerce platform, Zepto, to improve brands' ad targeting precision and link ad campaigns to sales.

The Trade Desk and Zepto collaborate to link digital ad campaigns with retail outcomes

New Delhi: Advertising technology firm The Trade Desk and quick commerce platform Zepto have announced a partnership focused on retail media advertising on the open internet.  The partnership will give marketers access to behavioural insights drawn from over 60 million monthly active users across 80+ Indian cities. Media buyers using The Trade Desk’s platform will be able to measure how digital campaigns influence sales on Zepto, enabling campai…

Zepto quadrupling fresh produce supply chain

Holland: Ahold Delhaize picks former Rabobank executive as new ChairmanAhold Delhaize has nominated Wiebe Draijer as the new Chairman of the Supervisory Board. The former CEO of Rabobank is expected to bring "new perspectives". The appointment will be submitted to an Extraordinary General Meeting of…

Trade Desk & Zepto partner to enable ad optimisation with sales data

Advertising technology firm The Trade Desk and quick commerce platform Zepto have announced a strategic partnership aimed at improving targeting precision on the open internet and providing measurable insights into digital ad campaign performance. As part of the collaboration, marketers using The Trade Desk's media buying platform will gain access to shopping behaviour data from Zepto’s over 60 million monthly active users across more than 80 In…