US EditionX Is Testing a New Way to Handle Links in Posts
X tests an in-app browser on iOS to keep engagement buttons visible and improve link post reach, aiming to boost topical discussion and publisher opportunities.
- On iOS, X is testing an in-app browser that keeps like, reply, and repost buttons visible inside the app.
- Posts with links historically underperform because external browsers hide the original post, and X aims to incentivize more topical discussion and opportunities for publishers.
- Elon Musk said recommendation changes could increase reach for link posts and Grok will read or watch 100M+ items daily, with heuristics deleted in four to six weeks.
- Writers who left X could find a major return opportunity if link penalties are removed, and Nikita Bier urged creators to write solid captions to benefit publishers.
- But Bier and Elon Musk are not fully aligned on the approach, and normally clicking a link opens an external page that many users do not return from, amid declining X usage.
13 Articles
13 Articles
X Tests New Link Feature to Boost Engagement on Posts While Browsing Links ~ My Mobile India
Highlights X is testing a feature that lets users like or reply to posts while viewing linked webpages. Currently in testing on iOS, the update keeps the original post visible at the bottom of the page. X has launched a Handle Marketplace for Premium+ users to claim inactive usernames. Caption – How the new way […] The post X Tests New Link Feature to Boost Engagement on Posts While Browsing Links appeared first on My Mobile India.
On social networks, links have always been a kind of double-edged sword. On the one hand, they allow you to share external content quickly and directly. On the other hand, they tend to generate a drop in user interaction. On X (formerly Twitter), this phenomenon has become a constant complaint from creators, who notice how their links posts receive less "like," responses, or reposts. In this scenario, X is testing a new way to display the links,…
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