US EditionWTC 2025 Final sees 73% drop in unique brands advertising on TV: Report
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WTC 2025 Final sees 73% drop in unique brands advertising on TV: Report
The volume of television advertising during the 2025 ICC World Test Championship Final decreased to below one-third of 2021 levels, while the profile of advertisers shifted toward technology and e-commerce companies, according to a report issued by TAM Sports. The report, which analyses commercial advertising during live match broadcasts, shows the ad volume for the 2025 final was recorded at an index of 26.6, compared to a baseline of 100 in 20…
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