US EditionWPP hires Microsoft executive Cindy Rose as new chief
GREATER LONDON, ENGLAND, JUL 10 – Cindy Rose, with extensive AI and digital transformation experience from Microsoft, will lead WPP through industry challenges and evolving marketing demands, said Chair Philip Jansen.
- WPP announced Cindy Rose, a Microsoft executive and board member since 2019, will succeed Mark Read as CEO on September 1, 2025.
- This leadership change follows WPP's recent profit warning due to client losses, worsening macroeconomic conditions, and a downgraded revenue outlook for 2025.
- Rose, with nearly a decade at Microsoft working on AI and digital transformation, takes over a company facing operational upheaval and steep revenue declines.
- Rose highlighted that WPP is actively expanding its leading AI capabilities, while maintaining its strong creative standing and impressive client portfolio amid ongoing industry challenges.
- Mark Read will remain until year-end to support the transition as WPP attempts to stabilize revenue and adapt to ongoing industry and economic changes.
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43 Articles
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Cindy Rose poses during an audience with King Felipe VI at La Zarzuela Palace in November 2022, in Madrid. She is the new CEO of ad giant WPP.Isabel Infantes/Europa Press via Getty ImagesCindy Rose, a Microsoft executive, will become WPP's new chief executive in September.Insiders see Rose's tech background and board experience at WPP as assets for the role.WPP issued a profit warning this week, and the ad industry is beset with problems.As adve…
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