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Top Digiday News

CFO

The Trade Desk Stock Plunges After Q2 Earnings Report: Details - Trade Desk (NASDAQ:TTD)

71% Center coverage: 7 sources

Here's a look at The Trade Desk's Q2 report.See the Story

Elon Musk

Media Briefing: Amazon’s off-site ad push is becoming publishers’ post-cookie playbook

100% Center coverage: 1 sources

Amazon is looking to an unexpected partner in its push for more ad dollars: publishers. Once focused on its own sites and Prime Video, the company is now using shopper data, clean rooms and publisher partnerships to open up streaming and open-web inventory.This is a member-exclusive article from Digiday. Continue reading it on digiday.com and subscribe to continue reading content like this.Amazon · Seattle See the Story

The Rundown: Ad tech's Q2 report card

100% Center coverage: 1 sources

The shifting tectonic plates of the internet have focused attention on the leading publicly listed ad tech companies, with the fortunes of such entities considered a bellwether of the wider sector. Upon initial viewing, everything was positive for the companies in this cohort over the 90 days to June 30 — after all, this was the period when Google announced that the “cookie-pocalypse” wouldn’t be happening after all — with increased earnings ove…United States · United States Read Article

Tariff Whiplash Throws a Wrench in Brands' Supply Chain Diversification Plans

100% Center coverage: 1 sources

This story was originally published on sister site, Modern Retail. Jimmy Zollo, the co-founder of Joe & Bella, thought India could be a viable alternative for the online retailer’s China-made socks. The company explored moving production there, drawn by lower costs and a perception that the country was politically “safe” from steep taxes enacted by the Trump administration. “Pricing seemed great,” Zollo said. “We actually were probably, in the n…India · India See the Story

Confessions: Inside a Marketing Executive’s 'Intimate, Complicated' Relationship with AI

100% Center coverage: 1 sources

This article was first published by Digiday sibling Work Life. As AI goes global in the workplace, many of us grapple with questions that go far beyond productivity metrics — questions like: How do we maintain authenticity while leveraging the assistance of machines? What happens when the line between human and AI-generated work becomes impossible to detect? How do we navigate the balance between employing AI tools and fearing getting “found out…Artificial Intelligence See the Story

The Trade Desk Holds Its Own Against Amazon’s Growing, but Still Distant Threat

100% Center coverage: 1 sources

Amazon's growing share of the ad market isn't cutting into The Trade Desk's growth, but its DSP is increasingly gaining share.Google · United States See the Story

From Dentsu to Apollo Partners, the Buildout of AI Tools and Talent at Agencies Is Picking up Pace

100% Center coverage: 1 sources

The adoption of AI tools like agentic offerings and smarts in new hires to power more of media agency workings continues to pick up pace.Artificial Intelligence · New York See the Story

'It’s the Worst Execution I’ve Seen': Confessions of a Marketer on Pulling Every Client Off Google's PMax

100% Center coverage: 1 sources

In this edition of our Confessions series, a growth marketing veteran explains why they’ve they pulled all ad dollars from Google's PMax.Artificial Intelligence · United States See the Story

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