World Happiness Day: Measuring the Immeasurable

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Since 2013, the 20th of March has been the World Happyness Day, proclaimed by the United Nations on the initiative of Bhutan, where the »gross national happiness« is determined.

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Today Friday, March 20th, we celebrate a very special date: World Happiness Day. This initiative, promoted by the UN, invites us to remember that being happy is not only a desire, but a universal right and a goal that we all share. Chile in the ranking of happiness Despite the difficulties, optimism remains present in our homes. According to the Happiness Index 2025 of Ipsos, a surprising 74% of Chileans claim to feel “happy” or “very happy”, su…