Women’s Sports Bar The Sports Bra Set to Expand to Four New Cities
- The Sports Bra, a women’s sports-focused bar launched by CEO Jenny Nguyen in Portland in April 2022, is set to open four franchised locations across major U.S. Cities including the Northeast, Midwest, and Southwest regions.
- This expansion follows a 2024 investment by Alexis Ohanian's 776 Foundation aimed at franchising and an October invitation for investors to apply for locally owned locations.
- The new bars will emphasize local and women-owned food and beverage offerings and create community spaces broadcasting women's athletic events to serve fans nationwide.
- The 2024 NCAA Women’s Basketball Championship reached a viewership high of 24 million, while the WNBA’s regular season attracted more than 54 million viewers, highlighting significant growth in the audience for women’s sports.
- Nguyen stated the expansion builds a movement beyond bars, planting roots where demand for women's sports is undeniable, even as St. Louis recovers from a late May 2025 tornado.
47 Articles
47 Articles

Women’s sports bar The Sports Bra set to expand to four new cities
The Sports Bra, the nation's first sports bar dedicated to women's sports, is expanding to four new locations in Boston, Indianapolis, Las Vegas and St. Louis.

Women's sports bar The Sports Bra set to expand to four new cities
The Sports Bra, the nation’s first sports bar dedicated to women’s sports, is expanding to four new locations in Boston, Indianapolis, Las Vegas and St. Louis.
The Sports Bra scores a win for women's sports with five new locations opening in America
As women’s sports are finally starting to get the recognition they’ve always deserved, a popular Portland, Oregon-based bar dedicated to women’s athletics is expanding to cities across the country.The Sports Bra, the first bar in the U.S. dedicated to women’s sports, was the brainchild of queer chef Jenny Nguyen. After opening in 2022, it quickly became a Portland staple due to its inclusive atmosphere where all the screens play women’s sports, …
New Sports Bar Concept Coming to 4 Cities Including Indy
Source: Neil Bussey / Getty Indianapolis is set to welcome a groundbreaking addition to its sports bar scene: The Sports Bra, the nation’s first bar dedicated exclusively to women’s sports, is expanding from its Portland, Oregon roots to the Circle City. Founded by former basketball player and chef Jenny Nguyen in 2022, The Sports Bra emerged from a simple yet powerful idea: create a space where women’s sports take center stage. Frustrated by t…
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