With a dash of spice, Reliance and Britain's Pret bet on India's changing tastes

With A Dash Of Spice, Reliance And Britain's Pret Bet On India's Changing Tastes

British snack chain Pret will adapt its menu to local tastes when it opens in Indian cities and airports under a partnership with retail giant Reliance to try to satisfy the nation's growing appetite for upmarket refreshment. As part of its broader plan to target the most affluent 50 million of India's 1.3 billion people, Reliance on Thursday announced a franchise deal with Pret.

With a dash of spice, Reliance and Britain's Pret bet on India's changing tastes

As part of its broader plan to target the most affluent 50 million of India's 1.3 billion people, Reliance on Thursday announced a franchise deal with Pret.

With a dash of spice, Reliance and Britain's Pret bet on India's changing tastes

By Aditya Kalra and Abhirup Roy NEW DELHI - British snack chain Pret will adapt its menu to local tastes when it opens in Indian cities and airports under a partnership with retail giant Reliance to try to satisfy the nation's growing appetite for upmarket refreshment. As part of its broader plan to target the most affluent 50 million of India's 1.3 billion people, Reliance on Thursday