US EditionWhy wellness is the future of brand experiences - Campaign Middle East
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Why wellness is the future of brand experiences - Campaign Middle East
What used to be yoga classes, green smoothies and spa retreats, now represents a powerful cultural shift: wellness is now a fundamental way people seek meaning, connection and genuine calm in their lives. The numbers reflect this transformation. McKinsey values the global wellness market at over two trillion dollars and rising, with nearly 30 per […] The post Why wellness is the future of brand experiences appeared first on Campaign Middle East.
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