US EditionWhy In-House E-Commerce Customer Support Slows Growth
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Why In-House E-Commerce Customer Support Slows Growth
Returns and refunds are part of the e-commerce customer support experience. However, many online stores make the mistake of managing these tasks internally. At first, it may seem easier or cheaper to keep returns, refunds, and customer questions within the team. But as your brand grows, handling these tasks in-house often creates more problems than it solves. Managing post-purchase support takes time and attention that can pull your team away fr…
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