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What Can an Insurer Do at a Festival? The Generali Case
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The essential – Relatively new in the field of festivals, Generali quickly tightened its strategy around two major appointments: We Love Green and especially Rock in the Seine.– In Rock in the Seine, the insurer deploys four prevention spaces around hearing, alcohol and drugs, sexual health and climate, with a voluntary experiential approach.– In 2025, Generali was the most visited mark of the festival and its animations recorded 94% satisfactio…
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