Wegovy Woes: Novo Nordisk Faces Profit Slump Amid Fierce Competition
Novo Nordisk anticipates a 5-13% drop in adjusted sales and operating profit in 2026 due to U.S. price pressures, competition from Eli Lilly, and loss of semaglutide exclusivity.
- Novo Nordisk on Tuesday said sales and adjusted operating profit could decline up to 13% this year, citing heavy U.S. price pressure and competition.
- Policy and market shifts — including MFN pricing — have lowered realised prices and patent losses for semaglutide, while Eli Lilly's tirzepatide and copycat drugs cut U.S. Wegovy market share.
- Accounting adjustments reveal a 14% drop in operating profit to 31.7 billion crowns, impacted by a $4.2 billion rebate reversal, as of February 3, 2026.
- Investors will tune into the Feb 4 conference call at 13.00 CEST, as Novo's U.S.-listed shares fell 12% after the earlier-than-expected earnings statement, according to CEO Mike Doustdar.
- As GLP-1 volumes expand, the company expects adjusted sales growth and adjusted operating profit growth at CER to decline between-5% and-13%, betting on the Wegovy pill and CagriSema to regain U.S. share.
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Novo and Lilly are locked in an increasingly fierce battle in the heated obesity drug market, with strong price pressure in the US under the Trump administration.
Wegovy Woes: Novo Nordisk Faces Profit Slump Amid Fierce Competition
Wegovy Woes: Novo Nordisk Faces Profit Slump Amid Fierce Competition Novo Nordisk, the maker of the obesity drug Wegovy, announced a potential drop in profits and sales by up to 13% this year. This marks the first time in years the company has faced such declines, primarily due to competitive pressures and pricing interventions by former U.S. President Donald Trump.The Danish company's growth, which had seen double-digit increases since Wegovy's…
The Danish pharmaceutical company expects prices to fall due to tough competition in the market for weight loss drugs. Investors throw the papers out of the depots.
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