Wavemaker, Zenith, Starcom top India media rankings across $838 mn media spend: Report
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Wavemaker, Zenith, Starcom top India media rankings across $838 mn media spend: Report
media agency rankings, Zenith and Starcom topped COMvergence’s media agency rankings in India for the first half of 2026. Wavemaker recorded a net new-business value of +$147 million, followed by Zenith at +$126 million and Starcom at +$71 million. Initiative and Motivator ranked fourth and fifth with +$29 million and +$21 million, respectively. At the agency group level, Publicis Media ranked first globally among the Big 5 media agency groups, …
The photograph will have evolved in three months. In the first quarter of 2026, WPP Media was at the top of the ranking of the advertising accounts won, with $1.5 billion in new budgets earned. At the end of the first half of the year, Publicis Media held the first place in COMvergence's Global New Business Barometer. It should be noted that [...]
According to COMvergence's New Business Barometer S1 2026 study, Omnicom Media is at the top of the French ranking in the first half of the year thanks to the integration of Mediabrands' historical agencies, while Havas Media Network signs the best net balance sheet of the semester without any loss of budget. The post COMvergence: Omnicom Media takes the lead in the new business in France first appeared on The Media Leader FR.
The French market for media agencies has concentrated $319 million in revalued media expenditures in the first half of 2026, according to COMvergence's Global New Business Barometer. The study lists 85 budget movements and renewals, of which 62 local pitches representing 175 million dol...
According to Convergence, there were media pitches in Germany in the first half of 2026 with a total net volume of 844 million US dollars. Which individual agencies and holding companies did the best?
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