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Volunteers set Guinness World Records title for most participants in river clean-up at multiple locations

The cleanup drew 2,082 volunteers and collected more than 100,000 pounds of trash, setting a Guinness World Records title.

  • On Saturday, Tru Earth and Milwaukee Riverkeeper set a Guinness World Records title for most participants in a river cleanup, mobilizing 2,082 volunteers across more than 120 locations during the 31st Annual Milwaukee Riverkeeper Spring Cleanup.
  • Milwaukee Riverkeeper volunteers have quietly surpassed the world record for years but never sought official certification until Tru Earth partnered with the non-profit to ensure they received recognition.
  • Volunteers gathered at more than 120 locations along the Milwaukee River to remove litter from water and green spaces, collecting more than 100,000 pounds of trash during the effort.
  • "Today really belongs to the volunteers who showed up and got to work," Jennifer Bolger Breceda, Executive Director of Milwaukee Riverkeeper, said, while Tru Earth CEO Brad Liski emphasized corporate responsibility to support local non-profits.
  • Liski challenged other companies to join non-profits in making a difference, as Milwaukee Riverkeeper continues engaging volunteers and advocating for stronger environmental protections across Wisconsin.
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Denton Record-ChronicleDenton Record-Chronicle
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Tru Earth and Milwaukee Riverkeeper Set GUINNESS WORLD RECORDS™ Title For Most Participants in a River Clean-Up (Multiple Locations)

MILWAUKEE, April 25, 2026 /PRNewswire/ -- Tru Earth™, a B Corp-certified, household cleaning products company, Milwaukee Riverkeeper and 2,082 volunteers made history today, setting the GUINNESS WORLD RECORDS™ title for the most participants in a river clean-up (multiple locations).

·Denton, United States
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Newswire broke the news on Saturday, April 25, 2026.
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