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Virat Kohli walking away from Puma was his smartest business call yet
When news broke that Virat Kohli had turned down a Rs 300 crore renewal offer from Puma, the cricketing world reacted with the kind of disbelief usually reserved for a run-out off the last ball. Why would anyone walk away from that kind of money? But scratch beneath the surface, and this is probably the most calculated business decision of Kohli’s post-cricket pivot. To understand the gamble, you have to understand the math. Kohli’s partnership…
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Virat Kohli walking away from Puma was his smartest business call yet
When news broke that Virat Kohli had turned down a Rs 300 crore renewal offer from Puma, the cricketing world reacted with the kind of disbelief usually reserved for a run-out off the last ball. Why would anyone walk away from that kind of money? But scratch beneath the surface, and this is probably the most calculated business decision of Kohli’s post-cricket pivot. To understand the gamble, you have to understand the math. Kohli’s partnership…
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