Video Games and Microtransactions: New EU Guidelines on Virtual Currencies Aim to Transform Industry Practices

Microtransactions have become a controversial issue in the video game industry, especially with the rise of online games and free-to-play business models. Although they can offer a convenient way for developers to monetize their titles and offer players a personalized experience, they have also generated a lot of criticism. The debate about whether microtransactions are a benefit or a detriment to players has intensified in recent years.

Video Games and Microtransactions: New EU Guidelines on Virtual Currencies Aim to Transform Industry Practices

Video games and microtransactions are under increasing scrutiny in the European Union, as new guidelines released by the Consumer Protection Cooperation Network aim to tackle the often opaque use of virtual currencies in gaming environments which proliferated with loot boxes. These recommendations mark a pivotal moment for the video game industry, which now faces heightened… The post Video Games and Microtransactions: New EU Guidelines on Virtua…