US EditionNew Rules Define Which Foods Can Be Labeled 'Product of USA'
The new 'Product of USA' label mandates meat, poultry, and eggs be fully sourced in the U.S., aiming to support domestic producers amid a 17% decline in family farms since 2017.
- On Tuesday, Agriculture Secretary Brooke L. Rollins launched a national awareness campaign for the "Product of USA" voluntary labeling standard on National Agriculture Day to support domestic ranchers and increase transparency.
- Effective since January 1st, 2026, the standard ensures meat, poultry, and egg products carrying the label come from animals born, raised, harvested, and processed entirely within the United States.
- Human Services Secretary Robert F. Kennedy Jr. stated the label empowers families to "choose food raised right here at home," while Small Business Administrator Kelly Loeffler said it sustains family-run businesses by ending unfair competition.
- Market conditions remain difficult as the United States has lost over 17% of family farms—more than 100,000 operations—over the last decade, while the national cattle herd has reached a 75-year low.
- Zippy Duvall, president of the Republican-leaning American Farm Bureau Federation, said in his 10 years as AFBF president, he had never seen "an administration honor this day" like the Trump administration has, while emphasizing industry need for further aid.
25 Articles
25 Articles
USDA Promotes New Voluntary “Product of the USA” Label
(NAFB.com) – On National Agriculture Day, Ag Secretary Brooke Rollins announced the launch of a national public awareness campaign to inform meat, poultry, and egg producers about the “Product of the USA” voluntary labeling standard that went into effect on January 1, 2026. The campaign is also designed to increase consumer understanding of what the label means. “American consumers want to support America by buying American, and this label will …
New rules define which foods can be labeled 'Product of USA'
The U.S. Department of Agriculture is encouraging use of its new Product of USA labels on meat, poultry and eggs that are born, raised, harvested and processed in the United States.The labels follow updated USDA rules governing which products can carry the designation. Previously, items that were merely packaged or processed in the U.S. could legally use the label.Since 2017, 17% of U.S. family farms have closed, the USDA says.RELATED STORY | US…
USDA, HHS Promote ‘Product of USA’ Labeling for American Farmers, Ranchers
Designed to bolster small farms and encourage Americans to “eat real food,” the Department of Health and Human Services (HHS) and the U.S. Department of Agriculture (USDA) have announced the launch of a national public awareness campaign that reminds farmers and ranchers of the “Product of USA” voluntary labeling standard that went into effect on Jan. 1. USDA Secretary Brooke Rollins and HHS Secretary Robert F. Kennedy Jr. hope that the messagin…
Coverage Details
Bias Distribution
- 85% of the sources are Center
Factuality
To view factuality data please Upgrade to Premium
