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US Bible Sales Jump 22% in 2024, Driven by First-Time Buyers and New Versions: Circana BookScan

  • Bible sales in the United States increased by 22% through the end of October 2024 compared to last year, according to Circana BookScan.
  • The Evangelical Christian Publishers Association reported a significant rise in first-time readers of the Bible.
  • Publishers are targeting various interests with new editions, marketing strategies, and both digital and print options for Bible study.
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Newsmax broke the news in Washington, United States on Sunday, December 1, 2024.
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