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Two Years Since Spotify Launched Its AI-Powered DJ Feature in Nigeria
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Two Years Since Spotify Launched Its AI-Powered DJ Feature in Nigeria
When Spotify quietly introduced its AI-powered DJ in Nigeria in August 2023, it was framed as an experiment — a blend of recommendation algorithms, editorial curation, and AI-generated commentary delivered in the voice of Spotify’s Head of Cultural Partnerships, Xavier “X” Jernigan. Two years later, what once felt like a novelty is now shaping how Nigerians interact with music streaming.The AI DJ functions like a pocket-sized radio host, explain…
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