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President Trump’s Tariff Threats Could Raise Prices on Coffee, Orange Juice, and More

BRAZIL, JUL 10 – The tariffs target Brazil amid trade disputes and could raise U.S. prices on coffee and orange juice, with Brazil supplying about one-third of U.S. coffee imports, experts said.

  • This week, President Trump revealed intentions to increase tariffs on imports from Brazil to 50%, with the new rates taking effect on August 1.
  • The tariff follows Trump’s April 2 'Liberation Day' economic emergency declaration and responds to alleged unfair trade practices by Brazil.
  • Brazil supplies over a third of the coffee and about half of the orange juice consumed in the U.S., making these sectors vulnerable to tariffs.
  • Coffee prices have increased by almost 18% in the last year, and industry leaders caution that the 50% tariff could lead to substantial inflation and higher costs for consumers.
  • The tariffs have prompted threats of Brazilian retaliation and pose risks of higher prices for U.S. consumers and supply challenges for coffee producers.
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Lean Left

Experts fear unpleasant consequences. Could the US run out of coffee in the future? The country with the highest consumption of coffee could soon be on empty shelves. The reason: New tariffs by the Trump administration.

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Center

President Trump’s tariff threats could raise prices on coffee, orange juice, and more

President Donald Trump is threatening to impose 50% tariffs on Brazilian imports — a move that could spike prices of breakfast staples like coffee and orange juice.

·New Hampshire, United States
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Lean Left

Should 50 percent tariffs be imposed on imports from Brazil from August, US consumers are threatened with massive increases in coffee and orange juice prices. Experts warn: supply chains may come to a standstill.

·Germany
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Lean Right

If Trump enforces his punitive tariffs, that could lead to high coffee prices.

·Berlin, Germany
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viva.co.id broke the news in on Thursday, July 10, 2025.
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