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Brewing trouble: America’s coffee addiction meets Trump’s trade tariffs | News Channel 3-12

UNITED STATES, JUL 21 – The tariff targets Brazil's coffee exports as political retaliation and threatens to raise U.S. retail coffee prices, with Brazil supplying about 30% of U.S. imports, analysts said.

  • On July 9, President Donald Trump said in a letter to President da Silva that he would impose a 50% tariff starting August 1, threatening small coffee farms in Hawaii and California.
  • Trump indicated that the 50% tariff serves as political retribution for Brazil’s treatment of former President Jair Bolsonaro, who is on trial for trying to overturn the 2022 election.
  • Importers are racing to stockpile coffee before August 1st, and commodity coffee prices have spiked, prompting importers to amend wholesale prices for August.
  • Small roasters like Lost Sock are raising alarms, while Barr said it's `a tax on Americans' mornings`.
  • News reports predict consumers will face higher retail prices soon, and with global coffee stocks low the tariff could push coffee prices even higher.
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Financial Post broke the news in Canada on Saturday, July 19, 2025.
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