US EditionTrump on Sydney Sweeney controversy: If she’s Republican ‘I think her ad is fantastic’
UNITED STATES, AUG 4 – President Trump praised Sydney Sweeney's American Eagle jeans ad after learning she is a registered Republican in Florida, with the brand's stock rising 15% following his endorsement.
- On Monday, August 4, 2025, President Donald Trump praised Sydney Sweeney’s American Eagle campaign via Truth Social, calling it the 'HOTTEST' ad out there.
- On July 23, 2025, American Eagle’s `Great Jeans` campaign launched, with critics alleging it evoked eugenics, a discredited belief system, sparking social media backlash.
- American Eagle stock surged more than 15% after Trump's post and later surged by 15% following his praise on Truth Social, CNBC reported.
- American Eagle said Saturday that the ad campaign 'is and always was about the jeans' despite criticism likening it to 'Nazi propaganda' and a 'racialized dog whistle' on Friday.
- American Eagle forecasts a 5% revenue decline and 3% decrease in comparable sales this quarter, with overall shares down more than 27% year-to-date, leaving long-term outlook uncertain.
199 Articles
199 Articles
The Sweeney ad 'controversy' is cancel-culture bait — Democrats beware
Trump shared his thoughts on Sweeney following reports that she was registered to vote as a Republican in Florida in 2024, saying, “If Sydney Sweeney is a registered Republican, I think the ad is fantastic."
Trump gushes over 'good jeans' actress as controversy swirls
The world can rest a little easier, because President Donald Trump has finally weighed in on actress Sydney Sweeney’s American Eagle ad that has the internet up in arms. And, naturally, the deciding factor for the president went as deep as most matters concerning the administration these days—her party affiliation. “She’s a registered Republican?!” Trump, seemingly shocked, asked reporters from the tarmac Sunday. “Oh. Now I love her ad!” Conti…
Trump praises Sydney Sweeney jeans ad amid backlash
By Tom Ozimek Contributing Writer President Donald Trump is praising American Eagle’s latest advertising campaign featuring actress Sydney Sweeney while blasting what he calls “woke” marketing missteps by other brands, such as Bud Light and Jaguar, that he says have alienated customers and hurt sales. Speaking to reporters in Pennsylvania over the weekend, and later in a post on his Truth Social account on Monday, Trump lauded the Sweeney camp…
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