Published 7 months ago

Toblerone chocolate maker drops iconic Matterhorn design due to rules on 'Swissness'

Summary by Fox Business

Toblerone chocolate bars will soon no longer have their iconic Matterhorn mountain peak on their packaging, due to the brand's U.S. owner moving some production outside of Switzerland, reports say.

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BBC News

Toblerone: Swiss rules mean chocolate bar to drop Matterhorn from packaging

Production of some of the chocolate is moving outside Switzerland so the Alpine peak can no longer be used.

7 months ago·United Kingdom

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The Guardian

Matterhorn no more: Toblerone to change design under ‘Swissness’ rules

Alpine mountain image will be replaced with more generic summit when some of chocolate bar’s production moves out of country

7 months ago·London, United Kingdom

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CTV News

Toblerone can no longer claim to be Swiss-made

Toblerone bars, sold in over 100 countries, can no longer be called Swiss chocolate because the brand's U.S. owner is moving some production out of Switzerland.

7 months ago

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The Independent

Toblerone to drop Matterhorn logo from packaging over ‘Swissness’ rules

The image of the mountain on the packaging is to be replaced with a more generic alpine summit, the brand’s US owner, Mondelez, has reportedly said.

7 months ago·London, United Kingdom

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CBC News

Toblerone chocolate maker drops iconic Matterhorn design due to rules on 'Swissness'

The makers of Toblerone are stripping images of Switzerland's famed Matterhorn and the Swiss flag from the packaging of the milk-chocolate treat as they move some production to Slovakia.

7 months ago·Canada

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