Trump's TikTok Sale Plan Faces Scrutiny As Lawmaker Warns ByteDance Could Have Algorithm Leverage: 'That's A Problem'
TikTok's algorithm will be retrained and operated by a US investor consortium to comply with national security laws, impacting its content-recommendation system used by 170 million Americans.
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TikTok insiders and creators worry its powerful algorithm could lose its magic after a sale
TikTok CEO Shou Chew and Oracle CEO Larry Ellison.Celal Gunes/Anadolu/Anna Moneymaker/Getty Images.TikTok's owner, ByteDance, is expected to sell its US business to a buyer consortium.The new owners will retrain TikTok's content-recommendation algorithm, the White House said.TikTok staffers and creators worry the new "For You" page could degrade after a sale.There's a big question hanging over TikTok's pending sale: What the heck is going to hap…
TikTok US Sale to Oracle Sparks Fears Over Algorithm Changes
As TikTok’s U.S. operations undergo a seismic shift following their sale to American investors, a wave of uncertainty is rippling through the platform’s ecosystem. Insiders, including employees and creators, are voicing concerns that the app’s vaunted “For You” algorithm—long hailed as the secret sauce behind its addictive user experience—could lose its edge. The deal, orchestrated under pressure from the Trump administration to address national…
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