TikTok boosts lead generation with new livestream DM feature

TikTok adds Option to Activate Customer DMs During Livestreams

TikTok’s rolling out another way for livestreamers to generate direct leads from their broadcasts, with the option to switch on DMs during livestreams. As you can see in these examples, posted by social media researcher Jonah Manzano, TikTok is now informing livestream creators that they can activate DMs during streams via a “LIVE setup for client acquisition” menu within the broadcast options. That’ll then add a message CTA button within your b…

TikTok boosts lead generation with new livestream DM feature

TikTok has introduced a new feature that allows creators and businesses to activate direct messages (DMs) during live streams, aiming to streamline lead generation and enhance real-time customer engagement. This update will help viewers to initiate direct conversations with hosts while watching live content, providing a seamless way for businesses to capture leads and interact with potential customers. By integrating Live DMs into live streams, …