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There's No Place Like (At) Home

Summary by Jacobs Media Strategies
Don't you love it when new research studies debunk our longstanding conventional wisdom? I just found a study that shows that despite our desire to get out of the house post- COVID, most Americans are spending more time at home - by themselves. For the radio broadcasting industry trying to find its footing in an unsettling new year, following the audience - the gadgets they own and the platforms they use - might be a strategic way to gain that c…
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Jacobs Media Strategies broke the news in on Wednesday, March 19, 2025.
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