US EditionNews24 | Rolex hikes watch prices by as much as 8% after gold surges
- Rolex increased prices of certain gold models by up to 8% on January 1, as reported by Bloomberg.
- The yellow gold Day-Date watch rose from £41,000 to £44,200, while the yellow gold GMT-Master II increased from £41,300 to £44,600, according to Rolex's website.
- The price of gold surged nearly 30% since the start of 2024, reaching about $2,700 per ounce, as noted by Bloomberg.
- Goldman Sachs expects gold prices to reach $3,000 per ounce by the end of 2025, indicating ongoing demand and geopolitical tensions.
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Many watch manufacturers have done good business in recent years. However, one company stood out: even though the biggest hype is over, Rolex's power will continue to grow. One factor is particularly important.
The famous Swiss Rolex watches, known for their quality and high price, have become even more expensive in the past year due to the surge in gold prices on world stock exchanges.
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DNyuzBuying a Rolex watch just got more expensive
A Rolex Day-date watch.Christian Vierig/Getty ImagesRolex has hiked prices for some of its most popular pieces.This comes after the price of gold surged in 2024.As of Thursday, the price stood at about $2,700 per ounce.Rolex, one of the world's most premium watch brands, just got even more expensive.The Swiss watchmaker hiked up the prices of certain models made of gold by as much as 8% on January 1, Bloomberg reported, citing watch prices from …
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