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The WNET Group Names Dana Roberson General Manager, THIRTEEN and Production Operations

On April 1, 2025, Dana Roberson will assume the role of General Manager, THIRTEEN and Production Operations for The WNET Group, based in New York.
The WNET Group, parent company of Thirteen, appointed Roberson due to her extensive experience, including her previous role as general manager and executive producer at PBS NewsHour Weekend from 2018 to 2022 and her successful leadership in multiplatform production.
In her new position, Roberson will be responsible for overseeing daily operations, leading production management, production services, and design and on-air promotions teams, reporting to Diane Masciale, Vice President and General Manager, WLIW21/WLIW-FM & Co-Executive in Charge, ALL ARTS.
According to Neal Shapiro, President and CEO of The WNET Group, "Elevating her to lead THIRTEEN and Production Services is a natural progression, and we're excited to have her in this new role."
Roberson's career includes 18 years at CBS News working on programs like 60 Minutes and CBS Sunday Morning with Charles Kuralt, work with Dan Rather at AXS-TV, a Peabody Award for her coverage of the Abu Ghraib prison scandal, and adjunct professorships at CUNY's Craig Newmark Graduate School of Journalism and Fordham University, demonstrating her significant contributions to journalism and education.

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The WNET Group Names Dana Roberson General Manager, THIRTEEN and Production Operations

NEW YORK, March 26, 2025 /PRNewswire/ -- The WNET Group, parent company of America's flagship PBS station THIRTEEN, announced the appointment of Dana Roberson to General Manager, THIRTEEN and Production Operations effective April 1, 2025.

5 days ago·Plymouth, United States

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The WNET Group Names Dana Roberson GM, Thirteen and Production Operations

Roberson will oversee daily operations of Thirteen and will be responsible for leading the production management, production services, and design and on-air promotions teams

5 days ago

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