US EditionThe role of Business Intelligence in Marketing - Business Intelligence Marketing
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The role of Business Intelligence in Marketing - Business Intelligence Marketing
(4 puntos) #### The role of Business Intelligence in Marketing Business Intelligence (BI) is a process for turning data into insights that help organizations make better business decisions. Marketing is one area where BI can be particularly helpful, as it can provide insights into customer behavior, preferences, and trends. There are many ways that BI can help marketing teams. One is by providing customer segmentation analysis. This can help mar…
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