The Pre-Contentive in Trademark Law: Anticipating to Avoid Costful Disputes
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Introduction In the field of intellectual property, trademark protection is a major issue for businesses. Beyond trademark registration, strategies exist to anticipate conflicts and avoid costly litigation. Trademark law pre-content is a crucial phase in which preventive actions can resolve disputes before they take on judicial proportions. This process is essential to secure a company's rights and preserve its reputation while avoiding unnecess…
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