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The Huntington Unveils New Brand Identity

Summary by Outlook Newspapers
The Huntington launched its first comprehensive branding initiative in its 100-plus-year history, unveiling a bold visual identity and shortening its name from “The Huntington Library, Art Museum, and Botanical Gardens” to simply “The Huntington.”
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Outlook NewspapersOutlook Newspapers

The Huntington Unveils New Brand Identity

The Huntington launched its first comprehensive branding initiative in its 100-plus-year history, unveiling a bold visual identity and shortening its name from “The Huntington Library, Art Museum, and Botanical Gardens” to simply “The Huntington.”

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Outlook Newspapers broke the news in on Saturday, April 19, 2025.
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