SM Retail targets Gen Z shoppers as their in-store purchases rise

SM Retail targets Gen Z shoppers as their in-store purchases rise

MANILA, Philippines – Digital natives don’t do everything online. SM Retail in 2024 saw Gen Zs spending 13% more by buying goods at SM’s physical department stores, prompting the retail giant to strategically invest more to engage with the younger generation. “Filipino shoppers, especially Gen Z, are more experiential and tactile in their shopping preferences,” SM Retail executive vice president Jonathan Ng said in a statement on Monday, April 1…

The great search disruption: How AI, Gen Z reshape workplaces

The search revolution is underway, spearheaded by AI and Gen Z, and it is transforming not only consumer behavior but also reshaping workplaces. The post The great search disruption: How AI, Gen Z reshape workplaces appeared first on CoinGeek.