The colour having a comeback in new car sales – but grey still rules

The colour having a comeback in new car sales – but grey still rules

Black took second place with a market share of 23.0%

Grey still rules the road as ‘green’ shifts up a gear in UK new car sales

Grey remains the UK’s favourite new car colour in 2025, while green and EVs surge. We unpack what SMMT trends mean for dealers, fleets and recyclers.

Grey tops UK car colour chart for eighth year running

There's no escape from the grey - it remains the UK's safe bet and most popular 'colour' for cars.

Grey is the UK's favourite new car colour – but green is on the up

Grey was the top colour choice for UK new car buyers in 2025, making it the eighth year running that grey has been number one. Meanwhile, the number of new green cars grew rapidly – up 46.3 percent to claim their highest volume in 20 years. More than 550,000 new grey cars were registered last year. According to figures published by the Society of Motor Manufacturers and Traders (SMMT), that gives the colour a record 27.6 percent market share. Bl…

Grey tops UK car colour chart for eighth year

New car buyer preferences have changed significantly over the years, from petrol to diesel to electrified but it seems that, when it comes to colour, change is glacial. SMMT data published this week shows grey remained Britain’s most popular tint for the eighth year running, with more than a quarter of the 2.02 million new cars joining our roads last year coated in the shade – be it graphite grey, stone, meteor or another. It symbolises the safe…

Most popular new car colours revealed

New analysis of the most popular new car colours shows that, while grey remains the top choice, green is becoming more popular among Britain’s drivers.