US EditionYouTube Using Creators to Enhance Broadcast of the NFL Game Between the Chiefs and the Chargers
YouTube's exclusive NFL stream features a unique broadcast team including Rich Eisen and Kurt Warner, while ESPN restricts Jason Kelce's participation due to talent lending policies.
- On September 5, 2025, the Kansas City Chiefs and Los Angeles Chargers played an NFL game streamed exclusively for free worldwide on YouTube from Corinthians Arena in Sao Paulo, Brazil.
- The NFL chose YouTube to broaden accessibility and innovate digital broadcasts, building on past subscription-only streams on Peacock and Prime Video.
- The broadcast featured content creators hosting parallel Watch With streams and sideline creator Donald De La Haye, alongside pre- and post-game shows with former players like Cam Newton.
- YouTube executive Angela Courtin highlighted that streaming fosters a shared fan experience, while NFL EVP Jeff Miller described the upcoming game as the most widely available NFL event produced to date.
- This event signals the NFL's commitment to expanding fan choice and introducing creator-driven experiences, potentially increasing global engagement and innovation in game broadcasts.
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Who Is Deestroying? Meet the YouTuber Turned NFL Sideline Reporter
The season-opening showdown between the Kansas City Chiefs and Los Angeles Chargers on Friday, September 5 in Sao Paulo, Brazil will stream on YouTube, and the game coverage will feature an influencer on the sidelines. YouTuber Deestroying will serve as the sideline reporter for the broadcast alongside play-by-play man Rich Eisen and analyst Kurt Warner. This will be a first for Deestroying, 28, whose real name is Donald De La Haye. Born in Cost…
·United States
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Associated Press News+56 Reposted by 56 other sources
YouTube using creators to enhance broadcast of the NFL game between the Chiefs and the Chargers
Patrick Mahomes, Travis Kelce and Andy Reid’s Kansas City Chiefs face Justin Herbert and Jim Harbaugh’s Los Angeles Chargers in the most accessible game to viewers on Friday night in Brazil.
·United States
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Coverage Details
Total News Sources66
Leaning Left14Leaning Right0Center47Last UpdatedBias Distribution77% Center
Bias Distribution
- 77% of the sources are Center
77% Center
L 23%
C 77%
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