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The art of reinvention: What Betts, Burberry and Pepsi teach us about brand comebacks
Summary by SmartCompany
1 Articles
1 Articles
The art of reinvention: What Betts, Burberry and Pepsi teach us about brand comebacks
From century-old shoemakers to soda giants, these brands are proving that revival is an art form — one that begins with respect for history. The post The art of reinvention: What Betts, Burberry and Pepsi teach us about brand comebacks appeared first on SmartCompany.
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