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The Anime Effect: How Fans Are Travelling Across Asia for Real-World Experiences
Trip.com said anime-related searches and bookings are rising as fans turn streaming hits and conventions into travel plans, with ticket sales up 697% at AnimeJapan 2026.
- A 195% year-on-year surge in searches for anime and comic-related travel across Asia reflects growing demand for immersive cultural tourism experiences, according to Trip.com data released yesterday.
- Gen Z and Millennials drive this momentum, comprising over 8 in 10 ticket buyers for anime events; women constitute more than 80% of sales, highlighting the genre's broad demographic appeal.
- International ticket sales for AnimeJapan 2026 in Tokyo jumped 697% year-on-year, with travelers spanning 82 countries; hotel bookings in otaku hubs Akihabara and Ikebukuro rose an average 10%.
- Media consumption inspires 70% of travelers across Asia to visit specific destinations, with fans flocking to the Kamakura-Koko-mae Station railway crossing famously featured in Slam Dunk.
- Summer Comiket 2026 in Odaiba is seeing a 78% year-on-year increase in hotel bookings this August, positioning the destination as a key hub for anime fans globally.
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41 Articles
41 Articles
Anime, comics drive event ticket sales across Asia
Anime and comics have become a major driving force for experiences and events, with Trip.com Group revealing a 195% year-on-year surge in searches for anime and comic-related travel experiences across Asia. Trip.com’s latest data shows a growing demand for anime and comic-related experiences when travelling, particularly from those in Hong Kong and Taiwan, as well as Indonesia, the Philippines and South Korea. As the ticketing partner for anime…
Coverage Details
Total News Sources41
Leaning Left6Leaning Right2Center16Last UpdatedBias Distribution67% Center
Bias Distribution
- 67% of the sources are Center
67% Center
L 25%
C 67%
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