Introducing the Digital Advertiser's Playbook 2025: Maximize Performance with First-Party Data
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3 Articles
Focusing on first-party data offers far more than just an improved website functionality and user experience. It is the key to more efficient marketing strategies – and thus to higher sales. read more on t3n.de
Introducing the Digital Advertiser's Playbook 2025: Maximize Performance with First-Party Data
That’s why we’re excited to announce the release of our Digital Advertiser’s Playbook 2025 – your comprehensive guide to thriving in a privacy-first world with a focus on first-party data strategies and Conversions APIs (CAPI). Why This Playbook Matters Now According to our recent press release, Tealium customers are achieving up to a 25% increase in return-on-ad-spend (ROAS) through our CAPI integration capabilities. At a time when every market…
The 2025 Full-Funnel Amazon Playbook: How to Boost Sales With Smarter Advertising Strategies - Teikametrics
The Amazon advertising landscape has become more competitive, more sophisticated—and more full-funnel than ever before. To win in 2025, ecommerce sellers need to do more than just turn on Sponsored Products and hope for the best. You need a structured, funnel-first advertising approach that maps directly to your customers’ buying journey.That’s exactly what our new resource, The 2025 Full-Funnel Amazon Playbook, is designed to help you do (grab …
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