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Top Teikametrics News

Walmart · Bentonville

How to Win Big During the 2025 Walmart Deals Event - Teikametrics

Walmart’s 2025 Deals Event (July 8–13) isn’t just another promotion—it’s Walmart’s bold answer to Prime Day. With early access for Walmart+ members, major online traffic spikes, and massive platform promotions, this event is a golden opportunity for ecommerce sellers to capture new customers and build momentum heading into Q3. But success won’t come from a simple discount or a couple boosted listings. You need a synchronized strategy. That’s whe…Read Article

United States · United States

The Ultimate Prime Day 2025 Checklist: Everything Sellers Need to Win - Teikametrics

Prime Day is one of the biggest ecommerce events of the year—and the most chaotic. That’s why we created the 2025 Prime Day Strategy Checklist, your streamlined plan to maximize results before, during, and after the event. This checklist condenses the full Prime Day Playbook into one easy-to-follow, tactical guide. No fluff—just the key actions that matter across every phase of your strategy. What You’ll Cover 4–6 Weeks Out Finalize goals: sale…Read Article

Introducing Smart Campaign Creator for Amazon DSP - Teikametrics

Running DSP campaigns on Amazon has traditionally been slow, complex, and gated. With limited access and technical workflows, many advertisers were forced to rely on managed services—or give up on upper-funnel strategies entirely. Until now. Teikametrics is proud to introduce the Smart Campaign Creator for DSP—a new way to plan and launch full-funnel Amazon DSP Display campaigns directly inside the Teikametrics platform. Whether you’re just gett…Amazon · United States Read Article

US-China trade truce could bring relief for Nebraska farmers, but uncertainty persists

50% Center coverage: 12 sources

"The 90-day pause is good, the bringing down the tariff rates, that's a positive thing."Finance · United States See the Story

The Hidden Cost of Pulling Back Ads Amid Tariffs - Teikametrics

Many e‑commerce sellers facing Trump’s steep new China tariffs are tempted to slash marketing spend to protect razor‑thin margins. Indeed, industry data show major Chinese retailers like Temu and Shein cutting U.S. digital ad budgets (Facebook, Instagram, TikTok, Snap, etc.) by ~20–30% on average after tariff hikes. But even well‑intentioned cuts can backfire badly. A sudden ad pull‑back risks losing hard-won visibility and growth momentum. E‑c…Tariffs · United States Read Article

New Data: Amazon Marketplace Category Benchmarks (+ 2025 Strategies) - Teikametrics

How did Amazon category performance shift in 2024—and what should advertisers watch for in the months ahead? Our latest analysis offers a category-by-category view of how ROAS, CPC, CVR, and AOV evolved across the Amazon marketplace in 2024. The goal: help advertisers better understand how shifts in competition, consumer behavior, ad opportunities, and more are influencing key performance metrics. Inside the Report Our category-focused report bu…Boston, Massachusetts · Boston Read Article

Introducing the Digital Advertiser's Playbook 2025: Maximize Performance with First-Party Data

That’s why we’re excited to announce the release of our Digital Advertiser’s Playbook 2025 – your comprehensive guide to thriving in a privacy-first world with a focus on first-party data strategies and Conversions APIs (CAPI). Why This Playbook Matters Now According to our recent press release, Tealium customers are achieving up to a 25% increase in return-on-ad-spend (ROAS) through our CAPI integration capabilities. At a time when every market…Amazon See the Story

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