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Sydney Sweeney selling soap made with drops of her own bathwater

  • Sydney Sweeney is selling soap made with a "touch" of her own bathwater, as she mentioned in a release.
  • John Ludeke, senior vice president of global marketing for Dr. Squatch, described the soap as "bizarre, unexpected," and aimed at encouraging consumers to think about ingredients.
  • The soap is infused with water from Sweeney's bath during a 2024 ad campaign shoot, according to the company's announcement on social media.
  • Only 5,000 bars of the soap will be produced, with 100 bars given away via a contest from May 29 to June 5, as stated by Dr. Squatch.
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The Sun broke the news in United Kingdom on Thursday, May 29, 2025.
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