US EditionSydney Sweeney Breaks Silence on American Eagle Ad Controversy
- On Nov. 4, Sydney Sweeney, actress, told GQ magazine she had `I did a jean ad` and found the reaction surprising amid the American Eagle denim campaign controversy.
- The ad's tagline, a pun on genes, debuted in late July in the American Eagle fall campaign, prompting critics on social media to allege it evoked eugenics and compared it to Nazi propaganda.
- CEO Jay Schottenstein cited 40 billion impressions and a meaningful improvement, while retail data company Pass found foot traffic fell nearly 9% as American Eagle reported Q2 revenue of $1.28 billion.
- White House officials responded when Steven Cheung called the backlash an example of `cancel culture run amok`, while Sydney Sweeney said the saga `didn't affect me` because she largely ignored it.
- Sweeney, meanwhile, is promoting Christy and holds multiple brand deals, while critics also slammed the campaign for sexualization and compared it to Brooke Shields' 1980 denim ad.
54 Articles
54 Articles
'It didn't affect me': Sydney Sweeney responds to American Eagle jeans furore (Entertainment)
Sydney Sweeney wasn't affected by the American Eagle jeans controversy. The Euphoria actress was at the centre of a furore earlier this year after starring in the brand's 'Great Jeans' advertisements - which were accused of glorifying her white heritage and physique - and she admits that the respon...
Sydney Sweeney Says Donald Trump Weighing In On American Eagle Jeans Controversy Was “Surreal” & Backlash To Campaign “Didn’t Affect Me”
Sydney Sweeney found herself in the middle of controversy after appearing in an American Eagle jeans campaign. The campaign used the tagline “Sydney Sweeney Has Great Jeans,” which played into the pun of “genes,” which many believed promoted eugenics and subliminally had white supremacy undertones. In a new interview, Sweeney said she was not compelled […]
Sydney Sweeney addresses American Eagle jeans ad controversy: ‘I kind of just put my phone away’
Sydney Sweeney spoke for the first time to GQ about the ad in which the actress makes a play on the word "jeans" that was viewed as having eugenicist undertones by some on social media. Sweeney said she didn’t see much of the online backlash.
Sydney Sweeney Breaks Silence on American Eagle Jeans Ad Backlash, Trump Approval
Actress Sydney Sweeney has broken her silence months after her American Eagle jeans ad triggered an online uproar, saying that she was surprised by both the backlash and the unexpected praise from the nation’s top leaders. The 28-year-old discussed the controversy for the first time in an interview with GQ magazine published Tuesday. “I did a jean ad. I mean, the reaction definitely was a surprise, but I love jeans,” Sweeney said when asked if s…
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