SUBARU ANNOUNCES PRICING ON 2026 ASCENT 3-ROW SUV

SUBARU ANNOUNCES PRICING ON 2026 ASCENT 3-ROW SUV

Black StarTex® interior upholstery and black exterior accents added to Ascent PremiumAscent Touring trim level adds woodgrain interior accentsAssembled in Lafayette, IndianaStarting at $40,795 MSRP and available in retailers this fall

The 2026 Subaru Ascent gets smarter and more expensive

2026 Subaru Ascent | Subaru The large and in-charge Subaru Ascent is back for another year. It’s the biggest SUV in the Subaru lineup to provide space for extra pets and passengers. To bolster its value, it has more standard tech at a slightly higher starting price.  How much does the 2026 Subaru Ascent cost?  The 2026 Subaru Ascent has an MSRP of $40,795. The 2025 model starts at $38,795, so the entry-level price has increased by $2,000. Howeve…

Subaru’s American-Made SUV Gets More Expensive Without Getting Much Better

Subaru has introduced the 2026 Ascent with a starting MSRP of $40,795. Entry-level model costs an extra $800, but features numerous upgrades. The crossover arrives this fall with a turbocharged engine developing 260 hp. The Subaru Ascent is having a terrible year as sales plummeted 23.2% through the first six months. Unfortunately for them, the 2026 model likely won’t help to reverse that trend. Set to arrive at dealerships this fall, the A…