US EditionSherilyn Shackell: What really keeps 150 CMOs awake at night?
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Sherilyn Shackell: What really keeps 150 CMOs awake at night?
“What’s really keeping CMOs awake at night?” asked Sherilyn Shackell, founder of The Marketing Academy, as she challenged a packed room at the 2025 AANA RESET to reflect on the deeper tensions driving modern marketing leadership. Then, as any good leader does, she went straight to the source. Shackell put the question to 150 APAC Fellows from The Marketing Academy via their WhatsApp group, asking: “What are the top two or three things keeping yo…
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