Groups Oppose ATSC 3.0 Tuner Mandate

Groups Oppose ATSC 3.0 Tuner Mandate

Fourteen groups signed a letter Thursday urging the FCC to reject NAB's push for an ATSC 3.0 tuner mandate. The groups -- which include Digital Liberty, Americans for Tax Reform, the James Madison Institute and the Taxpayers Protection Alliance, as...

(TV Tech): Strategic Transformation: ATSC 3.0 as the Bridge Between Broadcasting and AI-Driven Media - ATSC : NextGen TV

The media landscape stands at an inflection point. Traditional broadcasting, built on scheduled linear content delivery, faces disruption from AI-powered platforms that adapt dynamically to individual viewer preferences. Yet this challenge contains within it an unprecedented opportunity. ATSC 3.0—the “NextGen TV” standard—provides broadcasters with the technical foundation to transform their operations from passive content distributors into inte…

Luiz Fausto Named Vice President Of Standards Development At ATSC

The Broadcast Standards Association (ATSC) has named Luiz Fausto as Vice President of Standards Development, succeeding longtime ATSC Vice President Jerry Whitaker, who is retiring at the end of August. Fausto previously worked at Brazil’s Globo TV Network, holding several engineering positions since 2006, most recently serving as Technology Regulatory Specialist. At ATSC, he will oversee standards development processes, guide industry adoption …

Strategic Transformation: ATSC 3.0 as the Bridge Between Broadcasting and AI-Driven Media

Broadcasters possess assets that digital-native platforms lack