US EditionSteven E. Baker and Lee Block On Taking RTL in New Directions
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Steven E. Baker and Lee Block On Taking RTL in New Directions
Philosophy has long struggled with the question, “Is it possible to be both a realist and an optimist at the same time?” But that combination seems to be the secret sauce for RTL — an abbreviation of “retail” pronounced as its letters — a boutique real estate services company of 25 brokers that just rebranded. It was originally named after founder Jeff Winick, and focused mainly on retail. Redefining the heritage brand into something wider are n…
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