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Startup that Turns Tires Into Highway Barriers Finds New Home in Aurora After Lengthy Search

Summary by Denver Post
You’ve probably seen the stuff that Rob Volkert’s company makes, you just haven’t realized it. “Go to an Avs game, you’ll see our products down there,” Volkert said. Volkert is the chief operating officer for Pretred, a startup that turns old tires into new rubber barriers used on the side of the highway or in Ball Arena’s parking lots. They’re a substitute for its traditional concrete counterparts. “We are manufacturers of the first and only su…

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BusinessDen broke the news in on Tuesday, October 28, 2025.
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