US EditionStart with Story: How to Lead a Branding Discovery Process That Works
Summary by Modern Restaurant Management
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Start with Story: How to Lead a Branding Discovery Process That Works
Too often, branding is treated like a design sprint. People jump straight into color palettes, logos, or decor, assuming that’s where the brand lives. But if that’s where you’re starting, you’ve already skipped the most important part. The most effective restaurant brands don’t begin with design — they begin with…
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