US EditionStarbucks Transforms Lives in the Mexican Countryside with the Program "We All Sow Coffee"
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For more than a decade, Starbucks Mexico has developed one of the most important initiatives in support of the Mexican countryside: “Todos Sombramos Café”, a sustainability program that seeks to secure the future of coffee by delivering new plants to producers in different regions of the country. Saraí Jiménez, Director of Sustainability and Reputation of Starbucks Mexico, explains that this program was born in 2014 as an urgent response to the …
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