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Starbucks Korea's ‘Tank Day' gaffe spirals into political clash over boycott calls

The campaign was scrapped within hours, but ministries, unions and political parties joined boycott calls over marketing tied to national tragedies.

Summary by The Korea Times
The controversy over Starbucks Korea’s “Tank Day” promotion is rapidly escalating into a political clash ahead of the June 3 local elections. The g...

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Chung Yong-jin to Issue Public Apology on the 26th... Also to Announce Starbucks Audit Results Shinsegae Group Chairman Chung Yong-jin will issue a public apology on the 26th regarding the controversy surrounding Starbucks Korea's "Tank Day" event held on May 18. He is also scheduled to personally announce the results of the recent audit of Starbucks conducted by Shinsegae Group. Chairman Chung

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Shinsegae Group Chairman Chung Yong-jin will personally issue a public apology regarding the Starbucks Korea 'Tank Day' controversy. According to industry sources on the 24th, Chairman Chung will deliver a public apology along with a group-level fact-finding committee meeting at the Chosun Palace in Gangnam-gu, Seoul, on the morning of the 26th.

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The Korea Times broke the news in Korea (the Republic of) on Sunday, May 24, 2026.
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